This Chief has been pretty busy lately.

Hope all my Public Safety Brothers and Sisters are safe.

Trust me, as we head into the holiday #winter season, it’s only going to get more difficult.

@rusnivek

At this point, I think we’re past Pumpkin Spice already and into the Christmas Blends right?

PSL ha!

Related note: This is an old school form of social media.

• Less than 140 characters.
• Open source.
• Visible to anyone.
• No emojis.

See, social media has been around longer than you think.

@rusnivek

During today’s virtual class, I got the best hug from my #1 kiddo.

Photo Cred: Brett

Solid Dad encouragement from my bestest cheering section. ❤️

I am incredibly thankful for this moment.

Might be my most favorite picture from 2020.

@rusnivek

As we watch Santa visit kids around the world, here’s some behind the scenes shots from our friends at NORAD where they are manning the famous Santa Tracker.

Great work by all the Public Affairs Officers who worked throughout the night to provide timely updates to children across the world.

Not easy to keep this up for 24-hours.

(But also a good exercise on continuity and staffing. Hint hint.)

If you want to keep track too, here’s the official link: https://www.noradsanta.org/

I hope all of you are on the nice list because no one wants a lump of coal on Christmas morning.

@rusnivek

In a break from the normal press conferences, I got a chance to review a few IAPs today. Seems like many agencies are flush with pristine apparatus but don’t have the expert personnel to drive these expensive ass resources anywhere. COVID or not, you choose poorly.

Leaders: Do NOT invest in apparatus/equipment. Invest wisely into your personnel who can make magic happen.

I have been fortunate over my career to witness these mistakes.

***Your people are your biggest resource.***
Trust them to make good decisions to provide for the communities you serve.

@rusnivek

Is it time? IS IT TIME YET?!?!?

In case you needed a quick refresher view

My favorite Christmas song….

@rusnivek

I see my colleagues in London need to restart their mask wearing campaign again.

WTF?!?!?

Look

But this does bring up a good point – even though you hit it hard, it’s worth readdressing these important safety messages and programs again and again because people tend to forget how to do stuff.

Quite the extreme situation in PPE against COVID…and other stuff.

And don’t ask as I am unsure if it’s an N95 mask or not.

Now go wash your hands…please.

@rusnivek

I am very doubtful that I will be eating out in these pup tents.

Dinner for two in a pup tent.

Gotta give credit to those business owners who are exploring creative ways to increase business while still abiding by the rules setup by the state on indoor vs outdoor dining restrictions.

Me? Would I do it? Nope. I’m out.

I will be happy to continue to place my order for pickup.

@rusnivek

Behold, the power of social media!

Specifically citing social media platform TikTok!

Here’s 420DoggFace’s video that pulled now 12.5mil views: https://www.tiktok.com/@420doggface208/video/6876424179084709126

Now here’s my view of the shelf on October 16.

Lesson learned for brand management: You can’t make fetch happen.

Glad to see something positive happening online to lift spirits.

@rusnivek

This COVID thing isn’t going away anytime soon.

Response and long-term recovery for all the New England region. In it to win it!

I am sure these past 100 days deployed has aged me as I constantly hear “we’ve never done it this way before” or “New guidance is out today from xxxx.”

Tons of coordination still to happen.

Lots of behind the scenes wrangling.

Committed to the mission w/ everyone here.

100 bottles of beer on the wall….100 bottles of beer!

Reporting live from in-between press conferences…

@rusnivek