Nice to meet you Mr. Red.

My Saturday views of the swollen Ohio River.

#flooding

@rusnivek

Friday starting out great as we lead into another Social Media Engagement Strategies course at the Health Collaborative in Cincinnati.

Special thanks to the Hamilton County Homeland Security and Emergency Management Agency for bringing this course for all the public safety partners.

Great to see Matt again.

Not only talking about solid strategies for public safety agencies, but good ways to combat the negative behaviors we see so often online.

Happy to share a few additional tactics to enhance the accounts for all of those who attended here.

More importantly, soooo glad to see so many familiar faces in the crowd as we continue to collaborate in preparedness and response. I am confident that this kind of training helps bring our services together and allows us to talk strategically on how we are going to address problems on social media.

Shout out to Christa and the gang at the Health Collaborative. Outstanding group and a great class – mahalos!

@rusnivek

Despite being a Thursday, it’s clearly more like a Windsday.

Stay warm out there peeps!

Reporting live from somewhere in Ohio…

@rusnivek

Wednesday morning here at the Franklin County Emergency Management and Homeland Security for another FEMA/NDPTC Advanced Social Media class. Intros and welcome from Deputy Director Darrel Koerber.

Lots to discuss as we continue to share ways to handle social media situations like how often do you post? Is there a magic number?

We get these kinds of questions all the time, but there is a certain way and a bunch of strategies that need to be in place before. And if you are going to ask, you just can’t post willy nilly to social media. There has to be a plan.

Many times, attendees believe we just post random things to social media. Truth be told, real communications pros have a plan when posting information. There are critical issues that need to be addressed as well as reasons for every action taken on social media.

If your PIO or social media manager is posting just to post or is randomly doing things on social without a plan…..your manager isn’t a pro. He/she is likely an amateur because the actions on social media should be a calculated, well planned strategy, with precise execution.

And how to handle trolls.

Trolls ain’t easy to handle.

On top of that, we talk about social media’s use during exercise play…esp a well planned and coordinated effort during an exercise.

If you have planned an exercise and included social media as an afterthought, I would encourage you to go back and review HSEEP. Please.

Always great to catch up to old friends and colleagues.

Lots has changed over the last 15 years, but we all still have great memories.

Also so good to see Ohio’s SAA comments on our performance today.

😮

Stoked to see soooo many familiar faces in the crowd today. Proud of the accomplishments of others as we continue to serve communities and Public Information Officers from Ohio.

@rusnivek

Now touring the Lightbar Hall of Fame.

Man, this place is kinda cool.

@rusnivek

Monday morning and you know what time it is….

Yep, kicking off another solid start to the DHS/FEMA/NDPTC Social Media Engagement Strategies Course here at the Northeast Ohio Regional Sewer District. Special thanks to the Cuyahoga County Office of Emergency Management for sponsoring the class.

Full morning packed as we talk about battle rhythm and consistent posting for our audiences.

Yes, not only in disasters, but in normal blue skies time, we should be posting information regularly.

While powerpoint slides are fun, there are a bunch of other class activities that we push all participants to complete.

This not only allows them to collaborate with their fellow public safety pros, but allows them to walk away with a product as guidance for their agency.

We need concrete the importance of working with your local pros that help oversee all social media accounts…

…work tirelessly at identifying at risk groups and shepherding them through the process to enhance their communication skills.

No matter where they are from, we must work to address all partners as well as all of our constituents before, during, and after a disaster.

And yes, we need to engage more than just Fire, EMS, and Police. Just think about all Emergency Support Functions (ESFs).

Emergency Management is responsible for coordination amongst all those players. This is why I constantly say that Emergency Managers are the lynch-pins of the operations as a coordination entity.

Special thanks to NEORSD for being an outstanding site host for this advanced social media class.

Proud to give the floor to an incredibly engaging campaign on social media, ladies and gents, its an honor to have THE famous Wally Water Drop say hi.

Reporting live from Cleveland!!!!!!

@rusnivek

G-ride for the week.

Yo Ohio peeps! Will I be seeing you in class this week?!?

@rusnivek

GAH. These things are everywhere in Chicago!?!?!?

Truth be told, I’m quite interested in these things from a last mile transport to mobility en mass. As Emergency Managers, we should think about this resource a bit.

Look past the current low level issues of litter and clutter (which should be addressed in short order).

Consider pod resource management and how these escooters could enhance urban evacuation from large metro areas.

Don’t be so close minded. Think about the problem creatively and look to apply current technologies to aid in preparedness and response.

@rusnivek

Thanks for the great time this week Massachusetts!

Super pros that work the public safety angle here.

Headed out of dee yaaaaaard Wooooooooooooooooster!

See you and your one way streets later.

@rusnivek