Downburst with Thunderstorm at the EOC

Sometimes Mother Nature just wants to remind you of her power. Work this morning was a bit different as we saw the true power of how powerful a simple downburst can be.

As you can see, these gigantic trees were no match for the winds in excess of 50mph.

Like a pair of sticks, this thicc tree was split at the base, the thickest strongest point.

Dayum.

To give you some perspective of the size, take a look at this picture. See that Chief wearing the white shirt behind the tree? Yeah, that’s a big tree.

Keep in mind, there are two gigantic trees that instantly fell within seconds.

As you can see, our top notch ESF-03: Public Works pros are already at it with their chainsaw gang clearing priority paths for critical access.

For more detailed information on this downburst with severe thunderstorms, here’s the direct link to NWS-Chicago’s report: https://www.weather.gov/lot/2019Jul02_Severe

Stay safe and heed all the warnings of local public safety agencies.

@rusnivek

You will…

Did you see this?

This is how we read and digest information differently.

While long form paragraph and detailed complex information needs to be communicated, I think the human brain doesn’t have the patience to wait. Our eyes are drawn to the headline.

Additionally, think about how you scrolled to take in this information too.

To catch the eye of your reader, write short, concise phrases.

@rusnivek

July is here! #2019

July!!! 3Q and the start of the second half of the year is rolling! July will definitely be a busy one as

First week, lotsa planning including the IPEM and ICS re-certification process.

Second week popping a FEMA PIO Awareness course with my new friends at Mundelein Fire (Lake County, IL).

Third week is vacation. First one all year. Don’t bother me.

Fourth week, we got more on the ICS refresher and then a few more ICS classes including an ICS-400 course for our DoD partners and the Illinois Air National Guard.

Fifth week, we got more planning and fun with ICS, EM Courses, and the ramp up to a few brand new courses debuting with my office.

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To recap, it’ll be an intense two region month with 5 and 9.

Hope to see you out there.

@rusnivek

 

Day-2 of the FEMA Basic PIO Course here in KY

Day-2 of the FEMA Basic Public Information Officer Course here.

Glad to finally meet Lexington Fire Capt Jessica Bowman who is also one of the FEMA Master PIOs.

Great day to share some of the tools we use as PIOs. Here’s Sherelle and John talking about the importance and fashionable safety vests are for officials onscene.

Additionally, we discussed media being well visible as their safety is incredibly important. We can’t have our friends in the news business get hurt or become part of the incident.

And trust me, the more people who get injured in an incident, the more paperwork we all have to fill out….so be safe!

As usual, we had a very seasoned media panel from WLEX18 Bill Wilcox and Herald Leader Peter Baniak. Many thanks to both news organizations to spend time out of their busy schedule to spend with PIOs from across the state.

With all Basic PIO classes, we talk about the ability and flexibility for PIOs to do field reporting. Often times, reporters can’t get to a scene because of traffic or lack of staffing. Either way, we as government PIOs can help them out by packaging information they need from the scene. The tools needed to produce this kind of info is fairly easy to get, however the challenge is to put them into play.

By sharing the tactics and tools in class, I am able to improve the skills of any PIO by enhancing their ability to share solid timely and TRUSTED information with any of the targeted audiences.

As PIOs, we are beholden to so many audiences.

  • Public
  • Media
  • Leadership
  • Our internal teams.

At times, our job seems easy however once you dive into it, you can see the complexities of our efforts.

Don’t worry, we reviewed all mock on camera interviews. Tackled key concepts like redirects as well as some tips on how to give more positive non-verbals while being interviewed during crisis.

Super fun day with everyone. Lots of contributions from our partners from Fire, EMS, Police, Emergency Management, Energy, Coroner’s Office, Higher Education, Search and Rescue.

Looking forward to tomorrow’s FEMA JIC/JIS course!

Reporting live from the EOC….

@rusnviek

FEMA Basic PIO course at the PSOC

Morning start to the FEMA Basic Public Information Officer course at the Public Safety Operations Center (PSOC)

Welcome and good morning by Mr. JB himself!

Packed house with multiple disciplines represented from Fire, EMS, Police, Emergency Management, ESF-12, higher education, Search and Rescue, Coroners Office, etc…

Like a good Emergency Manager, I found the EOC.

They have soooo many tools and toys to play with!

As all FEMA Basic PIO courses, we are staunch advocates of putting all participants in front of the camera. No matter what kind of experience level or years in the position, you can always learn by practicing your skills in front of others.

We typically hear complaints.

  • I didn’t get enough time to prepare.
  • I didn’t get the information in time.
  • I don’t know anything about plane crashes!

Blah blah blah. But the reality of the situation is….IT HAPPENS LIKE THAT IN REAL LIFE!!!!!!!!

So yeah, we want to train like you fight.

For those that were wondering “Has this ever happened before?” Yes.

Looking forward to tomorrow day-2 with our news media panel, interview reviews, and focus on social media.

@rusnivek