Why is my mailbox OOS?

For those that inquired about mailboxes on the marathon route, this is what typically happens a week before the race.

Sometimes, the USPS actually removes them.

For Emergency Managers, this is just one of the many tasks that need to get completed prior to the start of the big events…however, think about the logistics of any large sized item along the 26.2 mile race. Think about the logistics of removing them and the coordination.

Now you see why it’s so important to have an Emergency Operations Center?


Emergency Management and Disasters for Glendale Heights’ Leadership #EPIC

Back in Illinois with the team from Glendale Heights – good morning everyone!

Today, our Emergency Management Agency is bringing the heat as we talk about Emergency Management, crisis and how the magic works…esp during a disaster Starting out the morning welcome with Glendale Heights PD Police Chief Douglas Flint.

To start the morning off, I am honored to share the Incident Command System (ICS) to the leaders and directors from Glendale Heights and beyond.

(Truth be told, I kinda like being the opening act.)

I tailored the ICS part of the class to match the audience. Illustrating the need for ICS as well as the true responsibility in a disaster is critical esp for our peeps!

Our partners like Glendale Heights deserve to get the best info when providing for their community. And when the big one hits, they want a seamless working environment to operate.

Emergency Management = the perfect answer as we collaborate and coordinate with our all-hazards partners to provide resources, staff, etc….

Trust me, when the big one hits, the small stuff counts.

After lunch, we went over the Illinois law re: Emergency Management (301), talked about weather decision modeling, plans, crisis communications, and COOP/COG.

Check out Craig! He can turn on the charm when talking about COG!

Outstanding day with Glendale Heights leadership. Proud to work closely with our partners and leaders here.

Looking forward to tomorrow’s tabletop exercise.


Social Media Engagement Strategies in JAX

Outstanding start to today’s Social Media Engagement Strategies class here in Jacksonville, Florida with a welcome from Shawn Hall!

Glad to see Shawn again.

In this class, we don’t talk about the tools side, but we talk more about the strategy of social media. Here’s Andrew talking about his strategy on social and how our participants can use in their rollout at their agency.

Honored to be given the opportunity to teach this class here again.

Glad to continue to build our partnerships throughout the country.

Now go forth and use your social media powers for good!


Bringing the magic for my most favorite social media class

A grand morning as we start out with today’s course – Social Media Tools & Techniques!

Seriously, it’s my most favorite course to teach.

Additionally, glad to see the US Coast Guard National Public Information Assistance Team (PIAT) with us in class.

Over the years, I have trained PIAT teams on social media across the country. Glad to have Luke and his team with us this week.

Unlike the basic course, we talk for a while with on case studies like the Boston Bombing. We talked about an individual was incorrectly identified by the digital vigilantes on Reddit. That story got picked up by local/national news and spiraled out of control.

This is just one of the reasons why we should be aggressive in listening and monitoring social media. We need to be attuned to our public as well as increase our situational awareness and common operating picture.

Aside from case studies, we talked about equipment and hardware that can support technology. Like Spectacles.

While not the coolest looking shades, it is helpful when gathering information from the field. Here’s just one example of the use during a large planned event.

In talking about social media and setting up maps for use, the local NWS-Jacksonville office was able to share a few tips they share on a YouTube playlist. I shared it on Twitter here.

Special mahalos to the NWS Jacksonville Office Kirsten on the deets.

In this advanced class, we promote group work and escalating scenario in the in class activity. This engaging technique puts you outside your comfort zone, makes you think carefully WITH your all-hazards partners in public safety. And in times of crisis, critical emergency messaging is key and the public has an expectation of government to be 💯. No chance for errors.

So in the creation of this class, I firmly believe that despite the silos we often work in make us good, also makes us bad because we often refuse to take off the blinders. By collaborating with other pros, we are able to come to a consensus and distribute information as quick as possible.

And in class, I will push you. If you say you are going to do something, you are going to do it. Not just talk etherically about a tactic, you will demonstrate it. I ain’t playing.

Realistic training is critical esp in blue skies time will make it easier in an emergency.. Critical training will all you to be a pro when you are faced with a critical situation. Train like you fight right?

Solid social media class today with participants from across the state. Many thanks to our Federal partners from across the US collaborating with all participants.

Looking forward to tomorrow’s class! #NDPTC


The new Social Media for Disaster Response and Recovery course in Florida

Glad to rollout the brand new Social Media for Disaster Response and Recovery course with our partners from FEMA Region 4 – Jacksonville, Florida! Special thanks to the team from Jacksonville Emergency Management and the Jacksonville Fire Rescue Division (JFRD) for the invite to serve participants from across the entire state of Florida.

Additionally, this class has almost every single ESF represented. Outstanding all hazards class indeed!

Also, proud to continue to train the USCG National Public Information Assistance Team (PIAT).

Reporting live from the front of the #JAX class…


Rescue boats in #JAX

Jacksonville has a bunch of water to cover in their jurisdictions so water rescue/recovery23] resources are a key piece to their normal operations.

Special shout out to Marine-38 and Marine-39 on the hospitality and operations. Training is key to a successful organization so constant training and diligence to serving the community 24/7 is exemplified by the actions seen today.

Until today, maneuvering the boat while flowing water seemed easy. However, after seeing pilots really working the controls during water flow operations most definitely takes special skills.

Additionally, it’s surprising how much water (specifically GPMs) these boats can delivery and of course how much reach it has/

These resources are incredibly specialized and highly maneuverable – which allows these types of resources to be flexible as they are required to work all kinds of magic in the field for distressed boaters and victims in the water.

Without a doubt, it takes a special skill to pilot these specialized resources.


Thanks again to all the JFRD crews on a Monday!