Author Archives: rusnivek

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Emergency Services

Targeted by state-sponsored who?

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State sponsored attacks. Ugh.

Photo cred: Aaron Lee

Photo cred: A. Lee

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As a precaution, we are alerting you that your Twitter account is one of a small group of accounts that may have been targeted by state-sponsored actors. We believe that these actors (possibly associated with a government) may have been trying to obtain information such as email addresses, IP addresses, and/or phone numbers.

At this time, we have no evidence they obtained your account information, but we’re actively investigating this matter. We wish we had more we could share, but we don’t have any additional information we can provide at this time.

It’s possible your account may not have been an intended target of the suspected activity, but we wanted to alert you as soon as possible. We recognize that this may be of particular concern if you choose to Tweet using a pseudonym. For tips on protecting your identity online, you may want to visit the “Tor Project (https://www.torproject.org/) or EFF’s “Protecting Yourself on Social Networks” (https://ssd.eff.org/en/module/protecting-yourself-social-networks).

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Grrrrrrr.

Again, we should all be good stewards of social media. #safety

@rusnivek

Picture comparison posts on Instagram-Safety-PIO-SM-15-007

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Pictures drive the photo-based platform Instagram. Solid eye-catching photos must grab your audience’s attention so Instagram provides various filters to improve contributors’ pictures. But when doing a comparison post (before vs after), agencies should consider the lightening of the picture before posting to enhance picture visibility (not photoshopping).

Compare the two before/after photos of the airport terminal. This picture of the after-construction terminal looks ominous, dark, and maybe not as friendly as it should, especially for an “after” construction picture.

CLEAirport

Additionally, the free AdWare “Pic Collage” logo is on the bottom right of the original post is large and visible and a bit distracting.

Take the time to lighten the picture before you post (can be done free with Instagram’s filters), the picture would have looked more open and friendlier – a clear improvement over the previous comparison picture.

CLEAirport - Copy - Copy

Utilize the free filters as well as various sectional picture framing provided by Instagram’s latest app updates to allow for a cleaner post. On Instagram, photography must be clean because the attraction on this social media platform is visual.

Three important things on comparison photos:

  1. Make comparison photos undoubtedly clear on the improvement.
  1. Human perception associates brighter/more light as an improvement.
  2. Remove distracting free adware markers before posting to social media.

On Instagram, your photography skills are incredibly important because you are communicating a story to your audience with a picture.

Time is short, so Insta good stuff!

@rusnivek

Or download the one-pager: Picture-comparison-posts-on-Instagram-Safety-PIO-SM-15-007