As part of our ongoing efforts to help enhance the skills of the PIO, here’s another #MediaMinutes interview w/ RTV6 Paris Lewbel.
For more information on Paris:
Twitter: https://twitter.com/plewbel
Facebook: https://www.facebook.com/plewbel
Instagram: https://www.instagram.com/plewbel/
Almost Friday folks….you can do it!
Reminder to the media and the general public: Full Scale Exercise Training today in Wheaton, Illinois with the D200 schools.
This is only a drill. Training.
For more information, follow on Facebook / Twitter / Instagram: @ProtectDuPage
As part of our ongoing efforts to help enhance the skills of the PIO, here’s another #MediaMinutes interview w/ WISHTV-8 Emily Kinzer!
For more information on Emily-
@Twitter: https://twitter.com/EmilyKinzer8
@Instagram: https://www.instagram.com/emilykinzer8/
@Facebook: https://www.facebook.com/EKinzerReports
Happy AlohaFriday everyone!
Thank goodness! Instagram decided to make a major change today in their algorithm.
Yeeeeeeppppp, they are reverting back to a more timely feed for users – just press the “New Posts” button. Basically push to prioritize newer posts over older aggregated Instagram posts.
As Instagram cites backlash, I mean feedback from it’s users. “Thanks to feedback” – yeah yeah.
So what does that mean for you?
Now about dem hashtags….
For those in the social media realm of Public Information Officers (PIOs) – I want to address a common question I get all the time:
How do I get more likes on Instagram?
My response: It’s not how much likes per Insta post, it’s really about how much engagement or interaction you have with your identified audience.
That’s right – while likes are one form of measurement of your post, it is not the only form of engagement that you can have on Instagram.
For those that post videos, you can likely include the number of views as a point of engagement.
For those that count the amount of click-throughs out of your main page (listed in your link on your Instagram profile) – yes, that too is a form of engagement.
And for those that post multiple pictures on one post, IMHO, it will likely get you more swipes! But think for a moment, that is a deterrent to more likes?
While I think posting multiple pictures are cool, I would lightly discourage it as it takes away from the viewer’s attention span – and likely causing them NOT to like as they have already committed a swipe or click to your post by reviewing other images. They are not likely to re-engage and double tap your already multiple pictures they spent time on swiping left or right on. Consider multiple pictures in one picture (Layout or PicStitch).
Yep, videos and multiple pictures will likely get you less likes because of the inherent human action replacing the actual double-tap (like) by actually viewing your posted video or viewing your multiple picture post.
So to recap:
Prediction: I believe Instagram will add more emotions to their posts to increase engagement (similar to Facebook’s multiple emotional reactions).
Don’t forget to Instagram that.
Seems like Instagram took a page from SnapChat and Periscope.
But with this change, you can review your live video and save to your camera roll.
More flexibility and options for the Gram.
Second week of the 2016 National Preparedness Month!
This week, we focus in on your family emergency communications plan.
For parents, click here.
For kids, click here.
For your wallet/purse, click here.
Want to include more information? Consider adding
These are the kinds of details will help enhance your current plans.
Now you are probably wondering why I said to write them down (hard copy). If you lose power to your cell phone, or worse yet, you lose your cell phone during evacuation – you won’t have your programmed address book to reference with all the important contact information and cell phone numbers.
Create your family communications plan now.
More forms can be found on Ready.Gov.
“Don’t Wait. Communicate. Make Your Emergency Plan Today.”
I should probably stop posting to my Instagram Story and pay attention huh?
So…….lots of stuff on the dashboard of an aircraft.
BTW-The buttons that says “FIRE” doesn’t fire the missiles. Think of it more like fire extinguishers. #SafetySur
Calm down!
It’s just a new logo.
It took me an extra 12 seconds to figure it out today.
I’m sure you can handle.
I hope.
Pictures drive the photo-based platform Instagram. Solid eye-catching photos must grab your audience’s attention so Instagram provides various filters to improve contributors’ pictures. But when doing a comparison post (before vs after), agencies should consider the lightening of the picture before posting to enhance picture visibility (not photoshopping).
Compare the two before/after photos of the airport terminal. This picture of the after-construction terminal looks ominous, dark, and maybe not as friendly as it should, especially for an “after” construction picture.
Additionally, the free AdWare “Pic Collage” logo is on the bottom right of the original post is large and visible and a bit distracting.
Take the time to lighten the picture before you post (can be done free with Instagram’s filters), the picture would have looked more open and friendlier – a clear improvement over the previous comparison picture.
Utilize the free filters as well as various sectional picture framing provided by Instagram’s latest app updates to allow for a cleaner post. On Instagram, photography must be clean because the attraction on this social media platform is visual.
Three important things on comparison photos:
On Instagram, your photography skills are incredibly important because you are communicating a story to your audience with a picture.
Time is short, so Insta good stuff!
Or download the one-pager: Picture-comparison-posts-on-Instagram-Safety-PIO-SM-15-007
Where is @rusnivek? 