I had a great time with the Northeast Ohio Public Information Officers (NEO-PIOs) who sat for a quick down and dirty (DaD) Table Top Exercise (TTE) designed around on a social media (SM) module (MOD). OMG.

Various topics discussed:

• Messaging during the preparedness phase
• Escalation of incident criteria
• Response messaging and verbiage
• Essential platforms and communication methods
• Dispelling rumors
• Actionable social media data
• Critical JIC/JIS positions during initial EOC activation
• Metadata for threat hazard analysis

Lots of fun esp various discussions on platforms and reach.

Public Information Specialist @ThingsToShea and Public Information Officer @TomsDarren work to craft specific emergency alert messages in the preparedness phase #NatlPrep

Heavy debate on the use of mass notification systems…

@ClevelandFire Public Information Officer Gray & @LakeCoHealth Public Information Officer Cole collaborating on preparedness messages specifically for Instagram & Vine #NatlPrep

…and their true reach/effectiveness of messaging.

Summit County Public Information Officer @jamesp501 discussing multi-platform information dissemination for preparedness & evacuation #NatlPrep

Discussion on simplicity and concise messaging for those we serve before, during, and after an emergency.

BAM – solid Tuesday afternoon with my peeps!

Yups, I can’t thank these ESF-15 characters enough.

(From L to R): Pollack, Cole, Sur, Gray, and Toms.

Mahalos my friends!

@rusnivek