Solid start to the week being able to deliver the brand new FEMA NDPTC Social Media Engagement Strategies course.
Special thanks to the Sacramento County Office of Emergency Services in hosting this fun class in their Emergency Operations Center.
Super special shoutout goes to MayJo!
Talked specifically about addressing audiences and their appropriate platforms. Mediums like static posts are great however we need to explore outside of your comfort zone and try new avenues to communicate. FacebookLive, Periscope, InstagramLive, YouTubeLive, etc…..these new emerging live broadcast tools can allow agencies to be creative in their broadcast of messages.
Obviously, you would be taking FEMA NDPTC PER-344 Social Media Tools & Techniques first – which gives you a heavy dose of the currrent tools/platforms that are out there as well as a bunch of tactics and techniques that you could use in your EOC or JIC.