No Tonka, according to the FEMA NIMS Typing, this is a Tender.
Ahem.
**Truth be told, I’ve mistakenly done this over the statewide radio. #oops
Correct typing starts early… #Tanker #Tender
Reply
Glad to help today’s #IceBucketChallenge
Hiya Creech (and everyone else too!)
Glad to help Cleveland Water and Cleveland Public Power in completing the #IceBucketChallenge today.
Direct link to the YouTube video here:
Splish splash Creech was taking a bath….
#TADD? More like #GetTheEffBackInTheHouseNow – Not Funny Canada! #flooding
Seriously Winnipeg Canada?
Are you really screwing around with Mother Nature?
C’mon peeps – what about safety? No water wings or PFD either.
Jeez
Made the evening news in Wisconsin
Made the news in Wisconsin.
Looks like I’m going to owe many many root beer floats when I get back to Ohio.
Just about to start class here… Good morning Wisconsin!
Biting my… #Ferguson
Fueling up before Wisconsin today
Write For Different Platforms-Safety-PIO-SM-14-003
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14-003: Write for Different Platforms |
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Agency: Rocky Mountain Area IMT |
Topic(s): Social Media Platform Specific Messaging |
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Date: Summer 2014 |
Platform(s): Press Release vs Twitter |
Despite the message being essentially the same, every communications platform is different.
Speed is important, but correctly addressing your audience is critical in the world of public information.
On July 1, 2014, this tweet was posted on the Rocky Mountain Area Incident Management Team’s feed during the Eightmile Fire while deployed in Canon City, Colorado.
“FOR IMMEDIATE RELEASE” In all caps? All caps use on social media portrays yelling. Professionals should portray calm/control.
Twitter’s social media platform premise is a fast microblog service focusing on immediate information. This templated press release lingo (FOR IMMEDIATE RELEASE) is not necessary. Every tweet is automatically time/date stamped including matching the recipients’ time zone. Do not waste your valuable 140 characters.
To me, this was a cut-and-paste action, or even worse yet, they just linked the agency’s Facebook and Twitter accounts together. No time was spent in addressing the various platforms used to push this valuable information. Remember, PIO actions on each platform in social media are not generic, they are specific. We talk about safety to kids differently than we inform adults on safety right? Likewise, we should address our audiences on social media accordingly to the platform they use.
A more effective tweet could have read:
“Updated information & stats on the #Eightmile Fire ongoing in Colorado can be found here fb.me/6KArLmgFr ”
By phrasing it this way:
- The tweet is shorter and more concise.
- Tweet identifies where the Rocky Mountain Area Incident Management Team is deployed.
- The main point of contact is identified on the Facebook link provided if more specific information is needed.
- Shorter messaging will allow your followers to retweet/repost and amplify your information.
- The use of hashtags will help audiences find information about the #Eightmile Fire and identify the Rocky Mountain Area Incident Management Team as a trusted source of information.
Know the differences in mainstream social media platforms because what will work on one old platform (press release) will NOT work on newer platforms (Facebook, Twitter, Instagram, etc…) Know social media and use their amenities to your advantage.
Time is valuable, so post good stuff.
***To download this as a single-page printable format, click this: WriteForDifferentPlatforms-Safety-PIO-SM-14-003
Wednesday class here at Ohio EMA
I’m teaching class today at Ohio Emergency Management Agency went well with active participation throughout the day.
Agencies from all corners of the state have consistently shared stories of their 100 year and 500 year floods within their communities.
Many organizations like the Central Ohio Trauma System and American Red Cross work together to find solutions in complex evacuations.
Before lunch, I was able to get Patrick Sheehan, Operations Division Director to give the tour of the State of Ohio Emergency Operations Center.
Showcasing the EOC capabilities to our partners in each of the 88 counties in Ohio can help to concrete the support that OEMA can provide during any emergency 24/7.
Special thanks to Operations Division Director Patrick Sheehan for the solid tour of the Ohio Emergency Management Agency (OEMA) State Emergency Operations Center (EOC).
Stopped by Columbus Fire Station-2 #Firefighter
I was invited to Columbus Fire Station-2 by Firefighter/Paramedic Pat Kinney this evening.
Also found out that the CFD Dive team also has apparatus stationed here too.
And look what I found….I got a chance to see the Columbus Fire Bomb squad today too. Neat stuff.
On my arrival, Batt-1 responded to that grain explosion in Cochocton.
I learned that at this station, space is at a premium and that they will be demolishing this station to build a new one in the upcoming months. NICE!
And just like many of my typical FD visits, Columbus Fire Dispatch toned them out on a box. The entire station got pinged out including Engine-2, Engine-3, Ladder-2, Rescue-2, Medic-2, and Batt-1.
Also supporting them on the box was a Tiller, another Medic, and other support vehicles.
Very impressed with their entire response with speedy departure from the station.
Keep up the good work Brothers!
Good hustle today Meat!
Special thanks to Firefighter/Paramedic Pat Kinney and the rest of the crews at Columbus Fire Station-2.
Where is @rusnivek? 