Sandy Hook Elementary School video and EM notes

As we remember the tragic events surrounding the Sandy Hook shooting, I would kindly remind you of a video that you can share.

Consider sharing the DHS line: “See Something, Say Something”

Additionally, here are my notes from 2014 PA EM conference w/ the local pros from Sandy Hook.

I hope this type of incident never happens again.

@rusnivek

Safety-PIO-SM 16-005: Inquiries during an emergency #Twitter #Media

16-005: Inquiries during an emergency
Agency: Irfan Khan and NBCLA Topic(s):       Twitter engagement & Crisis
Date: 09-30-16 Platform:       Twitter

After several Public Information Table Top Exercises and Social Media Workshops, many attendees have experienced reporters who have purposely bypassed officials for information and have directly contacted affected parties involved.

uclashootingmediainquiry

Social media has shortened the timeline for any news reporters – basically cutting INTO the chase. This can be exemplified by NBCLA Reporter Daniella Guzman’s reply on Twitter to Irfan Khan’s tweet he posted during an active shooter situation on UCLA’s campus in June 2016.

As you can tell by Irfan’s Tweet, raw parental emotion to protect his child who was hiding in a bathroom (from the shooter) is palpable. But what can Public Information Officers (PIOs) do about this? Not much since this social media platform lends itself to fairly open dialog for any ongoing emerging situations. Now, you could say that if the parent has enough time to tweet, that he/she has the right mindset to respond to reporters. However, when faced with a dire situation and the possible loss or death of an immediately family member –  most people do not respond well.

It is possible to deflect random victim/survivor inquiry attempts. PIOs could proactively monitor the common accounts or hashtags that emerge during the incident. In this situation, “#UCLA” was a common term that was used to associate tweets. Simply setting up a column in TweetDeck or HootSuite could provide another monitoring point for your Joint Information Center on redirecting inquiries. Once vetted, operations and tactics could use this information to increase Situational Awareness and Common Operating Picture (SA/COP).

For Irfan’s family, I am glad to report that Irfan’s daughter was found safe.

Three important tips to consider as soon as something kicks off:

  1. When an emergency occurs, setup a column in TweetDeck or HootSuite for the primary agency and mentions.
  2. Monitor common hashtags to help steer questions/inquiries into the Joint Information Center with trusted sources who can provide correct vetted information.
  3. People under duress may not respond well to random inquiries.

On Twitter, your public safety presence is important because you can help proliferate good sources of information by redirecting to official trusted sources.

Time is short, so Tweet good stuff!

@rusnivek

 

During an emergency, amplify official information

We talk a ton about people who carelessly retweet, share, and re-purpose information. Whether mis-informed or attention seeking whores, it is likely that people need a bit more digital responsibility on line esp w/ social media.

Part of me thinks that min-informed people don’t believe in the power of social media.

Seasoned PIOs know the potential of social media.

However, check out the tweet from Mountain View Police Department’s Capt Chris Hsiung re: Dallas Police Department.


Well said Capt Hsiung.

I encourage many in my classes to be good stewards of information and not to skew truth as it can only delay the root cause from others. We will not be led astray or swayed by sensational tweets, posts, etc…We must rely on straight facts and truth.

@rusnivek

@OrlandoPolice: Kevlar helmet saved his life

“@OrlandoPolice: Pulse shooting: In hail of gunfire in which suspect was killed, OPD officer was hit.  Kevlar helmet saved his life.”

@OrlandoPolice Pulse shooting: In hail of gunfire in which suspect was killed, OPD officer was hit.  Kevlar helmet saved his life.

@OrlandoPolice Pulse shooting: In hail of gunfire in which suspect was killed, OPD officer was hit. Kevlar helmet saved his life.

First responders must be properly kitted out with the right equipment to do the job they are assigned to do.

Always wear your stuff. Always.

@rusnivek

The 24-hour media cycle was the biggest challenge #Ferguson #FergusonDecision

The 24-hour media cycle was the biggest challenge in investigating the #Ferguson case, followed by rumors on social media.

Totally true.

OMGSM

Mr. McCulloch-While I appreciate the facts, I don’t appreciate you thrashing social media.

@rusnivek

Statement on Ottawa Canada shooting

I am saddened by the terrible shooting at the Ottawa War Memorial and the Canadian Parliament in Ottawa, Canada. Officials continue to respond to this horrific event and I believe we should provide any support necessary in the ongoing investigation. My hope is that we swiftly prosecute those who are responsible. Our hearts and prayers go out to Canada who have been impacted by this tragedy, especially the family and friends of those killed or injured.

@rusnivek

Cleveland Fire death announcement

I am deeply saddened by the horrific shooting and death of Cleveland Fire Lt. William Walker in Cleveland, Ohio. My thoughts and prayers go out to everyone impacted by this senseless tragedy, especially his family and loved ones.

Will was a seasoned EMS instructor and was well liked by all of us in the Fire/EMS community…But most importantly, Will was a friend.

As local law enforcement agencies continue to respond to and investigate this tragic event, all emergency services in here in NE Ohio will provide any support necessary in the ongoing investigation.

For more details, Cleveland Police and Cleveland Fire will hold a presser in 30 minutes (11/04/13 at 1200 EST).

DSC_4707

@rusnivek

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