State of Ohio Joint Information Center System course in #Summit #County #PIO #JIC #JIS

Lots of great discussion starting the State of Ohio Joint Information Center/System class (G-291).

PIOs from across the state sharing ideas on how we can all work together during an emergency is critical.

Scenario based PIO training works well as it puts our crews into the action mindset.

Thanks to our diverse backgrounds of our participants – we had various discussions on our all-hazards response as well as how we can better support each other in times of emergency or disaster.

Glad to have a new batch of PIOs ready trained for our external affairs efforts. I am confident that if we continue to train and educate our public safety professionals – that we can better serve all our 88 counties across the State of Ohio.

PC: AC Bosso

#pink PC: AC Bosso

Reporting live from the official State of Ohio JIC/JIS Course here in Summit County…

@rusnivek

Day-1 of the OhioEMA Basic #PIO class in Summit County

Packed house as we start another Ohio EMA Basic Public Information Officer Course in Summit County, Ohio!


Special thanks to Jena and all the pros at Summit County Emergency Management Agency.


Great diverse crowd from various backgrounds allow us to have wide discussions on topics. With so many disciplines represented, we had a deep dive into lots of classroom tabletop activities for PIOs.


Remember, its our job to align ourselves with those SMART Objectives, then analyze our audiences, then write specific messaging to our targets audiences.

Easy peasy right? In person classes like the Social Media for Disaster Response and Recovery as well as Social Media Tools & Techniques. And of course don’t forget all those fun online FEMA Independent Study classes too. (all classes are no cost)


And of course we did the oncamera PIO interviews today. Staple of our class!


Last part of the day, we hit the social media section hard cause we talked a ton about case studies highlighting success stories and pitfalls in social media use. And of course, don’t forget to get #slizzerd


Tweet responsibly peeps!

Reporting live from Summit County…

@rusnivek

 

Day-1 Ohio EMA Emergency Planning

Welcome to another solid start of Ohio EMA’s G-235: Emergency Planning course!

Thank you to Ashtabula County EMA for hosting this class for participants from three different FEMA regions. Here’s Ashtabula County EMA Deputy Director Tim Settles welcoming message to all our participants.

I immediately started involving them on identifying solid planning system characteristics.

Great discussion among Fire representatives, Emergency Management, and Red Cross professionals.

Additionally, CERT and HAM radio operators’ involvement was critical in plan writing as they will be testing/using those annexes.

Team leads from the Ohio National Guard / 52nd Civil Support Unit attended and worked closely with leadership from local/county EMAs.

Outstanding first day of class!

@rusnivek

State of Ohio EMA G291 Joint Information Center / System class at Medina County EOC

Packed State of Ohio EMA Joint Information Center / Joint Information System course today!

Started everyone into group work as well as ongoing discussion on the role of SMEs at a press conference.

Just in case, we also tasked participants to start thinking about a policy/protocol for their agency on sneak attack aka ambush interviews.

We found as we leverages our strengths and capitalize on our skills, we as JIC Managers can better meet the needs of any situation – we just gotta find the right PIOs for the job.

As our groups collaborated, we found that despite crossing state lines, we still have the same problems as other areas – thus proving our point that we need to consistently train together and exercise our plans together.

Many of our participants enjoyed working in the JIC setting and were excited to work in a JIC during the next activation. Most excellent as we build a strong cadre of PIOs across this great state.

My Ohio Peeps!

Reporting live from Medina County’s Emergency Operations Center….

@rusnivek

Cleveland Police FacebookLive for NICE – confiscated rifle with drum

Got to work with Cleveland Police today on an ongoing campaign for safety within the community.

But it was such a nice day today that we decided to roll it out in front of Cleveland Police HQ. FYI-a downtown public open plaza makes it a bit more challenging to do live social media feeds.

No time for funny business because FacebookLive is…well LIVE! So no second takes, redo, or screwing around!

OK, a little screwing around.

Yes, sharing the message on FacebookLive does aggregate the video higher on Facebook users’ feed and notifications – however, the content needs to be engaging. Also, needs a teaser, and lead in, and most importantly, a hook!

The story of the arrest flowed easily and the officers were able to recount the events. Like countless police officers across this country, all are proud of the work they do within every community and continue to provide tireless service to their constituents.

Did you see Cleveland Police talking about N.I.C.E. and their apprehension?

I’ll give you a hint, it had to deal with taking guns off the street…also our hook.

N: Neighborhood

I: Impact

C: Community

E: Engagement

Well, if you missed it, you can watch the full FacebookLive video here:

I hope you enjoyed a little behind the scenes PIO views.

I’m glad to be working with a great organization to bring more safety to all residents in the community.

@rusnivek

NEO Public Information Officer quarterly training with WKYC 

Great to see the leadership at WKYC (NBC affiliate) for hosting our quarterly NorthEast Ohio’s (NEO) Public Information Officer (PIO) training!

Photo credit: K. Hyson, Cincinnati Health Department

Lots of discussion based around media relations focusing on timely and accurate reporting. Additionally, lots of conversation with good stories vs bad stories – which challenges the typical paradigm of news media’s “If it bleeds, it leads!” mantra.


“Off the record” conversation as well as immediate notification of incident dominated the early part of our conversation.

We moved into how strategy sometimes gets in the way of real emergencies and of course how our PIO narratives sometimes conflicts with how the story is produced.


To me, I was also surprised at how many reporters wanted txt msgs as compared to phone calls. In fact, desk assignment editors wanted a mention as well as a follow-up txt or notification of ongoing emerging issue.


I am very greatful to be able to have candid conversation with our partners in the media. And yes, sharing success stories as well as challenges will allow us to do a better job with our local media to communicate our safety messages. Very glad to hear that getting the story right is still the main drive of our local news agencies.

Many thanks to the pros at WKYC (NBC affiliate) Cleveland for the hospitality and generosity.


Reporting live from WKYC…

@rusnivek