Here’s my first observation with SnapChat’s #Spectacles
They are big. Here’s a comparison from my Spectacles vs an ordinary pair of Oakley Holbrook sunglasses.
Vs
Obv featuring an Engine and a Squad.
Yeah yeah, I know they are now called Snap, but I believe if you reference “Snap” this is what most everyone thinks.
More tomorrow peeps.
I am honored to bring a brand new social media course out: FEMA/NDPTC Social Media Engagement Strategies
This particular social media course has been under development for the past few years. With it’s first delivery in the Pacific NW in 2015. But the best part is today’s course is in Colorado!
At the heart of FEMA Region 8 – these peeps know their stuff.
State of Colorado PIO Micki Trost welcoming all the participants in the class.
Many of the PIOs in class today are from almost all ESFs including a strong contingent from ESF-01: Transportation!
Great partnerships with local, state, Federal partners, and DoD representatives in class today.
I also got a chance to share my field deployable PIO Kit (aka my man bag / man purse / European carry all)
Great discussion on social media and how to increase engagement on various platforms including Slackk, Reddit, Twitter, Instagram, SnapChat, Musicaly, SoundFile, and of course a few tips on how to have a corrrdinated approach to dissemination of information to external partners as well as internal employees. Remember, all internal employees (if they consent) could be brand ambassadors of their agency.
Active in class discussion as well as spirited activity in class w/ EOC and VOST teams can mutually benefit if both understand the needs and requests.
And also a VERY special shout out to the courses creator: Cheryl “HAZMAT MiniVan” Bledsoe. #famous
Obv, MaryJo and I are stoked to be the first instructors to bring this to Colorado!
Stay safe peeps, it’s only Wednesday.
Engage on social media like a MoFo and always do good stuff.
Reporting live from the State of Colorado Department of Homeland Security Emergency Operations Center…
Whut. Is. Happening.
Is that Ryan Pennington…that famous JumpSeatViews Firefighter from Charleston Fire?
Yeppers-that’s JumpSeatTraining.
Oh yes, let’s crash this podcast party.
#famous in 3…2..1…
Listen in here.
In this week’s edition of Jumpseat Radio host, Ryan Pennington welcomes his good friend, and PIO Master, Kevin Sur. Kevin travels around the world serving in multiple roles with local, state, and federal government agencies preparing for emergencies. Kevin is a Social Media Master that teaches the benefits and uses of the multiple platforms to different agencies.
Mahalos to Ryan for letting me crash his party!
Reporting live from behind the JumpSeatMic…
Leading off another Federal Emergency Management Agency (FEMA) Ohio Emergency Management Agency (OEMA) G-0291: Joint Information System / Joint Information Center Planning for Tribal, State, and Local PIOs.
We have a few new additions to our class – who hail from across Ohio, West Virginia, and Virginia.
Glad to have so many pros with us in class…esp for #AlohaFriday – yeah baby!
PC: J. Beckett
Always an Aloha shirt on Fridays.
Lots of group work and discussion as everyone contributes information to better their communities.
It is helpful because our participants have diverse backgrounds.
Almost all Emergency Support Functions (ESFs) were represented.
This allowed us to have an in-depth discussion and think outside the box to solve various in class table top exercises.
Instructors we able to facilitate discussion among groups providing the opportunity to enhance their response with immediate communication strategies and tactics for emergency notification.
Also lots of discussion of the benefits and pitfalls of the JIC vs the JIS.
Additionally, the class wanted to see a few pictures from our Joint Information Center (JIC) during the 2016 RNC (2016 Republican National Convention).
We obliged and showed a few pictures.
Glad to have the chance to present before the PIOs from Athens County and beyond.
Special thanks to Dan in coordinating this training with Ohio Emergency Management Agency (OEMA) and Federal Emergency Management Agency (FEMA).
Proud to have so many different agencies represented.
Looking forward to working with each of these PIOs in a JIC!
Day-2 of FEMA / Ohio EMA Basic Public Information Officer course.
Many of our participants wanted to know what is was like to implement a media pool for an international audience so we obliged by showcasing the May 2013 landmark case of the Cleveland Survivors’ Amanda Berry, Gina DeJesus, Michelle Knight.
After discussing interview tips, we reviewed all media interviews. Everyone got a chance to openly review their newly acquired PIO interview skills.
PC: E. Creech
Sharp PIOs providing some sharp witty responses to the fictitious disaster.
Great discussion on redirection…
…and phrasing…
…and transitional phrasing or bridging…
…and reversing a negative…
…and of course the “no comment” conundrum.
All these in class activities help better our PIO on camera TV interviewing skills.
Meanwhile, a few participants tried to manually control the interview by holding my mic hostage.
Fun times.
Looking forward to our G291: Joint Information System / Joint Information Center class tomorrow on #AlohaFriday.
Kicking off another solid FEMA / Ohio EMA Basic Public Information Officer’s course.
We have participants from across the state of Ohio, Virginia, and West Virginia!
So Region-5 and Region-3 are well represented.
Proud to have a diverse class this week in Athens County, Ohio.
Lots of class engagement with several opening activities assessing preparedness levels as well as gaps in PIO responses.
Addressing difficult situations (aka anticipating media questions) with PIOs or agency heads before they happen is a critical skill that every PIO should master.
Deep discussion on how all-hazards PIOs could support various operations with public safety. Also dissecting how Strategic Communications play a crucial role in planning.
#StratComms4Lyfe
On camera mock media interviews in the afternoon with focus on answering questions, talking points, redirects, and of course preparedness. Great time to hone the skills of every PIO and agency head.
Show and tell on preparedness kits and PIO go readiness kits.
PC: E. Creech
Including my famous “PIO stick”
PC: J. Beckett
Looking forward to day-2!
Solid Thursday talking about Joint Information Centers (JICs) and Joint Information Systems (JISs).
Additionally, seeing how our Federal partners build into local and state response is key to showcase how everyone works together.
It is imperative that we continue to push the efforts of our all-hazards partners in public safety to ensure our community ability to return to normal after any disaster.
Later this afternoon, we’ll dive into some social media tech stuff including a bit on intelligence. Hope to share the power of social media with my new peeps.
PC Credit: Nina
Also, I hope they now use their social media powers for good!
Did someone say PIO?
Don’t be scared, on camera interviews starting in 3…2..1…
And yes of course, you gotta look good for your interview right?
We definitely evaluated all interviews – open discussion with all class PIOs provides us the ability to enhance our skills and concrete our strengths.
Note: On camera interviews are only one part of the PIOs role on any disaster or emergency.
We are fortunate to have Paris from RTV6 (ABC affiliate) stop by to have an open discussion with our class.
These kinds of open dialog helps new PIOs understand the media needs as well as their short deadlines.
Making sure our new PIOs get a flow for External Affairs dynamics is important as well as numerous discussions on strategies. And of course facilitating discussion on networking and training is totes important.
Great day of sharing the good word and supporting so many PIOs!
Breaking down more Public Information Officer stuff today at Wayne Township Fire!
PC: Mike Pruitt
And yes, I already brought out the PIO stick!
PC: Ivette Olave
Reporting live from the front of the class…
Where is @rusnivek? 