First time working with Univision – interviews in Spanish!

For the first time in my career, I got a chance to work with Univision for a FEMA interview on the disaster recovery process.


Great to have Patty down with our crews at the Big Pine Key Disaster Recovery Center.


Like any good PIO, before the news crews arrived, we briefly went over questions and talked about the important points of disaster response/recovery as well as possible questions that could be brought up.


The Univision crews also interviewed people who were there too.


And since we have several people who speak Spanish, I figured that it would be great to have them get some camera time too.


Well done Carmen!

And of course, since this was the first time I worked with Univision, I had to get a selfie.


Glad to be a small part in helping getting the word out to the Spanish speaking community.

@rusnivek

What?!? Where are the PIOs briefing now? #Irma #famous

Late night briefing….in the laundry room.


Yes, it’s true. The “glorious” life of a Public Information Officer.

JIC Manager, Media Relations Manager, News Desk Specs, and PIOs – bring it in!

#glamorous #famous

@rusnivek

State of Ohio EMA G291 Joint Information Center / System class at Medina County EOC

Packed State of Ohio EMA Joint Information Center / Joint Information System course today!

Started everyone into group work as well as ongoing discussion on the role of SMEs at a press conference.

Just in case, we also tasked participants to start thinking about a policy/protocol for their agency on sneak attack aka ambush interviews.

We found as we leverages our strengths and capitalize on our skills, we as JIC Managers can better meet the needs of any situation – we just gotta find the right PIOs for the job.

As our groups collaborated, we found that despite crossing state lines, we still have the same problems as other areas – thus proving our point that we need to consistently train together and exercise our plans together.

Many of our participants enjoyed working in the JIC setting and were excited to work in a JIC during the next activation. Most excellent as we build a strong cadre of PIOs across this great state.

My Ohio Peeps!

Reporting live from Medina County’s Emergency Operations Center….

@rusnivek

Great training resource discussion with the State of Maryland EMA

I stopped by the State of Maryland’s Emergency Management Agency and EOC.


I had a chance to sit down with Executive Director Russell Strickland and talk about various Training & Exercise plans including a few ways to enhance their plans. Also caught up with the famous Doc Lumpkins!


Yep, that’s our classic pose. It’s the same pose as the EMI conference, White House Disaster Day, NEMA Conference, etc….

Obv we all had to have a quick meeting with City of St. Louis EMA Sarah Gambling-Luig.


#FlatSarah had to go to another meeting concerning #CityHallSelfie so the rest of us stayed to plan for upcoming classes.

Great discussion on various aspects of social media focusing on gathering information for tactical operation for SA/COP. Emily and Ed provided some great insight to upcoming plans for Maryland. Additionally, we also had a chance to chat about ready deployable PIOs to field tactical operations, Joint Information Centers (JICs), Incident Management Teams (IMTs), and increasing SA/COP for State of Maryland.


Looking forward to more PIO involvement with my Maryland peeps!

@rusnivek

Another solid JIC JIS course on #AlohaFriday 

Today is DHS/FEMA’s G-291: JIC/JIS planning for Tribal, State, and Local PIOs!


Lots to talk about esp coordination with various all-hazards agencies.

Also glad to share a few PIO/JIC stories on 3-girls that were missing for 10+ years as well as the 2016 NBA Championships, Republican National Convention, 2016 World Series, and 2017 NBA Championships.


On top of that, our class wanted to know more about social media so I can indulge a bit. Not only on #s, geolocation, platforms, etc….but also lots on newer wearable technology too.


As always in any class we instruct, we try to make fun and exciting. And yes, thumbs up for PIOs!


Special thanks to WTFD Capt Mike Pruitt for the coordination and hospitality.. Glad to see so many new PIOs in the audience.

Happy Aloha Friday peeps!

@rusnivek

Day-2 of FEMA Basic Public Information Officer Program

Day-2 of FEMA’s Basic Public Information Officer Couse started out with reviews of all crisis interviews.


Collaborating on communications tactics with various agencies allows PIOs to craft the right message – esp in a disaster.


Erica had a chance to share JIC efforts from the Republican National Convention.


And you know I shared some tactics and tips on ascertaining open source info utilizing geolocation/metadata during a National Special Security Event. I also chatted briefly about tools field PIOs should use when deployed out.


After lunch we were fortunate enough to hear from a great panel discussion: Indiana State Police Sgt. John Perrine, the Information Officer for central Indiana and RTV6’s Investigative reporter Paris Lewbel.


Both panelists candidly shared information with everyone attending.


Side note: Sgt John Perrine is the brains behind the truly viral PSA hit on vehicles turn signals. Check it out here.

Great to work with so many pros today.

@rusnivek

This week, we are starting another G290…

Another great start to a solid G-290: Basic PIO Course with WTFD.


Greetings and welcome to everyone in Region-5 by Capt Mike Pruitt.


Started out the morning with building a base of core PIO principals including reviewing writing that targets a specific target audience.

Photo credit: M. Pruitt

Ahem. Press releases are almost dead.

Erica talked about how critical Incident Communications Analysis plays a big part in how our audience uses/digests information.


We started all the on-camera interviews after lunch. Lots of great interviews…

Photo credit: M. Pruitt

…and solid techniques showcased in the field interview exercises…

Photo credit: M. Pruitt

…many of the participants are already functioning as PIOs within their own communities.

Photo credit: M. Pruitt

Group work in the afternoon…


…with more discussion and reporting out of critical facts while writing talking points.


We are so fortunate to have such a diverse class of participants willing to share information.

Reporting live from the most funnest PIO class ever…

@rusnivek