Final day of DHS/FEMA ICS-300!

Final day of ICS-300!


This morning, we will be talking a bit about allocation and resource management.


Despite the disaster or emergency, It is critical that we continue to be fiscally responsible to the communities we serve. Let me dispel the common misnomer – there is no such thing as an unlimited budget for disaster response/recovery. We must utilize our resources accordingly to best maximize our time. Much like everything else in life, all resources and personal must be accounted for and justified.

Shout out to BFD and their hospitality this week as we help our local partners, state agencies, and DoD assets in preparation for their upcoming NSSE.

Thanks BFD!

After three long days in class, it’s great to have so many smiling faces

Smiles and shakas from my ICS-300 class!

I’m just proud to have so much participation and networking in class.

Ribbit.

@rusnivek

Supporting infrastructure today #NEORSD

Slight change of PIO plans today as I was initially assigned to ESF-13 (Law Enforcement) – I have been reallocated to support infrastructure.

So today, I spent some time with the NorthEast Ohio Regional Sewer District, their PIO/Outreach team, and WallyWaterDrop.

WallyWaterDrop and Jessica from NEORSD sharing important safety tips and stickers with everyone..

Great outreach event with Parent Magazine and with so many from our local area.

Also had a chance to pop a quick Periscope live video too.

Nice work Jen Elting!

Here’s a behind the scenes action shot (aka “making the magic happen”).

PIOs in action! (L to R: K. Sur, WallyWaterDrop, and J. Elting) PC: Chief J. Brewington

Great day to support our partners in public safety esp our PIO pros at NEORSD are an invaluable resource.

Fortunately, there was a Starbucks close by…so you know. #hydration

PIO + Coffee = Happy! PC: Chief J. Brewington

Reporting live with some Starbucks…

@rusnivek

Typical day on the Eisenhower…highway put into place by

Just your typical afternoon spent on the Eisenhower.

Fire + Police + EMS working tirelessly to help those involved in a MVA

DYK: In 1956 President Eisenhower established the Federal Aid Highway Act of 1956 which allocated monies for the creation and development of our national highway system across our country?

Bonus points for those that learned this factoid from the TV show Big Bang Theory and the Sheldon GPS.

@rusnivek

Few PIO takeaways from yesterday’s #CLEStPats Parade Spoxing

Few Public Information Officer (PIO) takeaways after yesterday’s #CLEStPats Parade.

#Spectacles are great for “hands-free” wearable technology…because its difficult to ride a bike and social media.


Duh! Hands free is great.

However, many people asked about my Spectacles which made it difficult to focus in on duty stuff.


The video activation on Spectacles was tough because I had/could only use my left hand only to start the video.


I wonder if those that have been following along on the SnapChat story, are disappointed when they see it’s only a “regular snap” vs “from Spectacles” in the top left identifier. I guess it’s the same viewer mindset as picture vs video because video appeals to more audiences with movement. Spectacles video is circular in nature, easy to expand view of scene. Here’s a quick example.

Here’s the view from a portrait style snap.

And here’s the same view bust just one of the possible views of a snap with viewer control of scene and framing.

Obv, lots more to see.

Additionally,  I can see many of the viewers expecting video as they are getting the “behind the scenes” details with consistent narration. Which means – WE HAVE TO KEEP TALKING ALL THE TIME! Yikes.


As for Spectacles, you might want to consider your breathing as part of the “production” because my Spectacles picked up my breathing standing still and on the bike.

Wind blocking isn’t so great on them – so your “action” movement might be tough to record proper audio. There are no visible ports on SnapChat’s Spectales to attach an external mic.

Again, fun times yesterday with Cleveland Police and so many all-hazards partners in public safety.


If we consistently support each other, we will all succeed in our respective missions.

Be safe out there peeps!

@rusnivek

2017 #CLEStPats Parade and your favorite PIOs Spox on bikes!

2017 St. Patrick’s Day Parade in Cleveland is in full swing today.

Always remember to check in at the start of your shift at the EOC!


As part of our all-hazards plan, we have coordinated services with so many other agencies. Obviously the Cleveland EOC Manager wrote an IAP for all of us (Incident Action Plan).


This coordinated document addresses issues that could/likely arise during the operational period. Briefings and discussion completed by leadership as well as the Incident Commander (IC) help all C&GSF successfully complete their tasks. Additionally, understanding each other’s roles as well as the overarching SMART objectives, mission, and goals contribute to the success of the event.

Reporting into my ESF-15: External Affairs – Spox work today!


Planned ESF-1 (Transportation) routes look fairly open so sharing this kind of info with the general public is important because the less impaired drivers we have on the roadways, the better.


That’s why we encourage building partnerships before an event or large disaster. In this case, partnerships between all providers and the Greater Cleveland Rapid Transit Authority (@GCRTA) was key in sharing the message.

Once we field deployed, we planned on a few specific events and locations. Showcasing the skills of local bomb teams and K9 teams is an important part to share with the general public. Security is always important as we must ensure that everyone has a safe St. Patrick’s Day.


We used both Facebook Live, Twitter, Facebook, and Periscope to broadcast directly from the parade staging area on Superior Ave.

To aid in movement, we opted for a few bikes courtesy of the Cleveland Police Bike Unit.


You may have seen these bikes deployed out before during the RNC – they are NICE!!! By being mobile, PIOs have the ability to get anywhere in the response area (Note: This was the first time we have deployed PIOs on bikes for an event).

We even saw many of the reporters we regularly work with – like Fox 8 Cleveland‘s Jessica Dill who decided to do a live spot with us.


Great to have great relationships with local media.

We were able to showcase a few behind the scenes things like the lineup and start of the parade and spot interviews with VIPs in the parade lineup.


Cold day, but it seems like everyone heeded our cold weather warnings. NICE!


We reported back to the EOC to reorient ourselves as the parade had over 120 vehicles/floats.


This gave us a chance to brief w/ leadership and Incident Command (IC). As we continued to push out critical messages, it was imperative that we confirm with the Incident Commander that we are pushing out the right information.


Salient ICS point of reference: PIOs do not operate independently from the IC – they work to push the coordinated messages/information that is approved by the Incident Commander.

As emergency calls come in, the spread of mis-information is rampant. We as PIOs and official Spokespersons (Spox) must ensure that we get the right message out.

As we head back out to into the field, we are able to share traffic patterns and push that information out to the general public. This will help them depart safely and quicker after the parade from downtown Cleveland.

Additionally, Cleveland Police was out ensuring peace for all who attended the parade.


Not only local, but there are so many partners involved like the Cuyahoga County Sheriff


County Emergency Management

 

(Acting) Cuyahoga County Office of Emergency Management Agency Administrator Mark Christie and @rusnivek

…and even several Federal agencies too.

Instagram PC: Jay Kossman (digital504)

Great to see solid working relationships with all parties involved.

As PIOs we had a great day reporting from the field. We really enjoyed highlighting the efforts of so many pros working today.


Live broadcast from field PIOs = success for the #CLEStPats Parade!

From your favorite PIOs…


…Have a safe St. Patrick’s Day everyone!

@rusnivek

Controlled demolition explosion at 0100 #CLE #Cleveland #Ohio

At 1AM – Kaboom!

@Illuminatingco Don’t be alarmed! Residents near E 72 and the Shoreway in CLE may hear explosions around 1 a.m. as part of planned demo of Lake Shore Plant.

Bird’s Eye view from @FirstEnergyCorp here.

And @MVielhaber’s wide shot here.

surprisedddd

Don’t be scared. Or scurred.

@rusnivek

 

Special project today with Cleveland Safety Forces #MannequinChallenge

Secret project this morning with lots of smiles…

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Lots of holiday cheer…

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All for this…

Ohhh yeah, the #MannequinChallenge

Outstanding work to all Cleveland public safety forces!

@rusnivek

 

This busy 5-7-8-6-5 December will close out 2016

Slight delayed as I was OCONUS – but December is here! December is here!

First week, I’ll be presenting at the 2016 County Engineers Association of Ohio’s Annual Winter Conference. I’ll then be on a special detail to the Blue Springs Police Department (Missouri). And then teaching some social media in Topeka for the State of Kansas Emergency Management. Region-7 baby!

Second week, I’ll be back at the State of Colorado’s Emergency Operations Center to teach the new FEMA/NDPTC social media tools and techniques course. Region-8 is great!

Third week, I’ll head down to Region-6 to Baton Rouge to teach another FEMA/NDPTC social media tools and techniques course.

And then the fourth week, I’ll be in southern Ohio teaching a detailed public information course and crisis communications workshop. Back in Region-5!

fema_regional_map

How did the holidays get SO busy?!?!

Be safe peeps!

@rusnivek