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Emergency Management, Emergency Services, & Disaster Spox

DHS requesting social media info revision on ESTA and I-94W forms

Posted on August 11, 2016 by rusnivek

Interesting to see that DHS is requesting a question be added to the ESTA and into the I-94W English (11-11) FINAL (reference only) form.

Please enter information associated with your online presence—Provider/Platform—Social media identifier. It will be an optional data field to request social media identifiers to be used for vetting purposes, as well as applicant contact information. Collecting social media data will enhance the existing investigative process and provide DHS greater clarity and visibility to possible nefarious activity and connections by providing an additional tool set which analysts and investigators may use to better analyze and investigate the case.

Current Actions: This submission is being made to extend the expiration date with a change to the information collected as a result of adding a question about social media to ESTA and to Form I-94W, as described in the Abstract section of this document. There are no changes to the burden hours or to the information collected on Form I-94, or the I-94 Web site.

Type of Review: Revision.

Affected Public: Individuals, Carriers, and the Travel and Tourism Industry.

Interesting.

@rusnivek

Doctoring images to incite fear = not cool #SMEM #PIO #RNCINFO #Safety-SM-16-004

Posted on July 16, 2016 by rusnivek

Lots of BSery going on.

@TKDMike pushed this image out on 07-16-16 at 1902 EST trying to portray that Cleveland is burning dumpsters tonight for the 2016 Republican National Convention.

Orig tweet w/ image found here

That image looked weird to me.

So let’s look a little closer shall we?

A simple online search found this exact image used multiple times.

Once as a meme for protesters in the UK

zX_0CjO37DFTB_Y4tu9IRqWkGMSqCDOCBbD4aWHhobo

Made into a UK Meme

Yep. That’s weird.

Then the same image, slightly better quality found on imgur from 10 months ago.

From imgur

Again, double weird.

Then I found the original.

On flickr by Brian Neumann (2011)

Game-7 from the Stanley Cup in 2011. Appropriate photo credit to Brian Neumann.

In the initial @tkdmike post from 07-16-16, he has embellished the image and added the Quicken Loans Arena logo and an RNC2016 logo to the dumpster. Additionally, behind the gal on the right is also a photoshopped sign for Trump2016. **Clearly against the orig photo by Brian CA Neumann on 06-16-2011 on Flickr. The sign should not read “Trump 2016”, it should read “Sunrise Kitchens” – also note the hockey jersey.

Doctoring images to push political agenda or incite fear = not cool.

Canada image from 2011 –> fake it to be a Cleveland image in 2016 = not cool.

It’s going to be a long NSSE.

Reporting live from the JIC…..

@rusnivek

Coming in on @GCRTA for the #RNC2016 ? Here’s the #RNCINFO

Posted on July 15, 2016 by rusnivek

Like me, are you using the Greater Cleveland Rapid Transit Authority (GCRTA) to get to downtown Cleveland?

Here’s their map and information on their downtown stops.

Also, you can subscribe FOR FREE to their Commuter Alerts program here.

I have found their social media team is very responsive to inquiries. Follow them on Twitter: @GCRTA

BTW-If you happen to see me, say hi and let’s take a #selfie!

@rusnivek

Everyone’s talking about PokemonGo #PG

Posted on July 12, 2016 by rusnivek

So far, this is making me feel guilty for abandoning my Second Life personna and my Tomagochi I got as a gift.

Pokemon Go is a free-to-play, GPS based augmented reality mobile game developed by Niantic for iOS and Android devices. It was initially released in July 2016. The game allows players to capture, battle, and train virtual Pokemon who appear throughout the real world. Although the game is free-to-play, it supports in-app purchases. (Wikipedia)

Keep in mind, I did not grow up with Pokémon so I don’t think I have quite the attraction/ nostalgia to this game compared to others in the Nintendo targeted 19-34 age bracket.

However, this does show an interesting market shift as virtual reality aka augmented reality starts to integrate into our digital platforms seamlessly through social media. Oh yeah, the geolocation piece of this #gamification is total icing on the cake too.

Be safe and don’t get “lured” into something bad.

@rusnivek

@rusnivek on YouTube Live? #SMEM

Posted on July 11, 2016 by rusnivek

Well, I guess I can try it out…

Aside from Meerkat, Periscope, FacebookLive, I now have access to YouTubeLive.

Ahhh, the joys of live broadcast social media…

Seriously, I am going to need a bigger helmet.

@rusnivek

Second day of the 2016 ASFPM Conference

Posted on June 21, 2016 by rusnivek

Bright and early, we kicked off the second day of the 2016 ASFPM Conference here!

On scene and snazzy!

Class looks ready – because there is FREE coffee provided!!!!!

Everyone calm down!

Of course, I’m already – thumbs up for social media!

#BringIt

Also having a solid co-instructor is +1!

And what social media class doesn’t include a few redic and hilarious Snaps?!?!?!?

Snapping…cause all the cool kids are doing it.

Tearing up the internets (heh) and leaving no cookies behind! (<—geek jokes)

My team?

#NDPTC in the hizzouse!

Reporting live from Michigan…

@rusnivek

How Emily Austen got fired in ~25 min bec of FacebookLive #SMEM #PIO Safety-PIO-SM-16-003

Posted on June 17, 2016 by rusnivek

Fox Sports reporter Emily Austen made the news…yes, she was the news this week when she FUBARed her career on FacebookLive. (If it helps, fast forward to 25:33)

Wait, did Emily just say “Like, I didn’t even know Mexicians were that smart.”

WTF!?!?!?!?

SMDH

Fox Network immediately fired her because of her comments on FacebookLive. Let that sink in for a moment. Fox Network fired her for all the inappropriate comments in this unaffiliated FacebookLive broadcast.

Yeppers-you can get fired for stuff you do on social media.

To be fair to her, Austen did post a statement about it here.

But, to add more fuel to this fire, here’s a story about it from Complex News.

Again, I repeat:

You can lose your job over a picture.
You can lose your job over a 140-characters (tweet).
And yes, you can lose your main job on a couch during a live broadcast.

All thanks to social media.

For more case studies on others who lost their jobs because of social media, check out this link.

In this case, what would have helped?

Not saying dumb things.
A behind the scenes PIO to help coordinate conversation.
Sticking to the “script” of the interview/session.
Professionally maintaining topic relevance and choice of words.
Sticking to communications strategy and abiding by identified corporate Policy/Procedures and SOPs/SOGs.

Or just straight up – don’t say inappropriate things.

Now phleeeze – go out there and use your social media live broadcasting powers for good!

@rusnivek

Joint SM and Intel SOG reviews for a large upcoming event

Posted on June 16, 2016 by rusnivek

Reviewing my SOGs and social media assignments for the all-hazards social media specialists / intel positions in the JIC for an upcoming large scale national event.

An important part of any Joint Information Center (JIC): Now discussing the best non-verbal urgent alert hand signals for all staff deployed to the JIC.