Social Media course in Glynn County (GA) today

Great social media course today in St. Simons Island, Georgia!

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Special thanks to Glynn County EMA for hosting a great engaging course.

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Lots of new peeps here for the class as well as a cameo appearance by FEMA Administrator Craig Fugate.

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#totes magotes!

 

@rusnivek

 

SURprise visit to my favorite Social Media class #NDPTC

Who just shows up at a brand new social media class?!?

 

Glad to see the newly FEMA certified, NDPTC Social Media Tools and Techniques Course (PER-344) to Cuyahoga County, Ohio.


Also glad to see so many fellow peeps as well as public safety professionals who are willing to utilize technology to better their agencies.

Great engagement especially during classroom activities by instructors too.

Seriously, I’m proud to see that this class can help shape the way government and public safety agencies use social media in planned events as well as before, during, and after a disaster.

Super proud.

@rusnivek

 

November includes the 2016 World Series too #GoTribe #RallyTogether #Windians

October was great but a busy November is here!

First week, I’ll be supporting the Cleveland PIOs during the 2016 World Series. Later in the week, I’ll be in southern Ohio teaching ICS-400 in Belmont County (Ohio).

Second week will be a few social media classes in SE Georgia who are still in recovery operations from Hurricane Matthew.

Third week will be all Arizona.

And then the Fourth week will some Thanksgiving fun.

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Who’s excited for Turkey in November? Meeeeeeeeeeeeeeeeee!

And for tonight’s World Series Game-6 Cubs vs Indians: #GoTribe #RallyTogether #Windians

@rusnivek

 

Supporting fellow PIOs from Cleveland Water today

Today I’ll be supporting fellow PIOs for Cleveland Water as they host open forum meetings with the community.

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You can check out my periscope broadcast here.

Or, you can check out the Cleveland Water FPV FacebookLive camera here.

At the end, I’ll be doing some social media live broadcast stuff as well as some fun interview work with other PIOs and Commissioner.

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BTW-2016 World Series game-3 is tonight in Chicago.

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As always #GoTribe #RallyTogether

@rusnivek

 

Safety-PIO-SM 16-005: Inquiries during an emergency #Twitter #Media

16-005: Inquiries during an emergency
Agency: Irfan Khan and NBCLA Topic(s):       Twitter engagement & Crisis
Date: 09-30-16 Platform:       Twitter

After several Public Information Table Top Exercises and Social Media Workshops, many attendees have experienced reporters who have purposely bypassed officials for information and have directly contacted affected parties involved.

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Social media has shortened the timeline for any news reporters – basically cutting INTO the chase. This can be exemplified by NBCLA Reporter Daniella Guzman’s reply on Twitter to Irfan Khan’s tweet he posted during an active shooter situation on UCLA’s campus in June 2016.

As you can tell by Irfan’s Tweet, raw parental emotion to protect his child who was hiding in a bathroom (from the shooter) is palpable. But what can Public Information Officers (PIOs) do about this? Not much since this social media platform lends itself to fairly open dialog for any ongoing emerging situations. Now, you could say that if the parent has enough time to tweet, that he/she has the right mindset to respond to reporters. However, when faced with a dire situation and the possible loss or death of an immediately family member –  most people do not respond well.

It is possible to deflect random victim/survivor inquiry attempts. PIOs could proactively monitor the common accounts or hashtags that emerge during the incident. In this situation, “#UCLA” was a common term that was used to associate tweets. Simply setting up a column in TweetDeck or HootSuite could provide another monitoring point for your Joint Information Center on redirecting inquiries. Once vetted, operations and tactics could use this information to increase Situational Awareness and Common Operating Picture (SA/COP).

For Irfan’s family, I am glad to report that Irfan’s daughter was found safe.

Three important tips to consider as soon as something kicks off:

  1. When an emergency occurs, setup a column in TweetDeck or HootSuite for the primary agency and mentions.
  2. Monitor common hashtags to help steer questions/inquiries into the Joint Information Center with trusted sources who can provide correct vetted information.
  3. People under duress may not respond well to random inquiries.

On Twitter, your public safety presence is important because you can help proliferate good sources of information by redirecting to official trusted sources.

Time is short, so Tweet good stuff!

@rusnivek

 

NTED official = PER-344: Social Media Tools and Techniques course #NDPTC

It isn’t official until it’s DHS/FEMA NTED official #NDPTC

This….THIS!!!!!


I’m so happy right now.

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Big mahalos to all the pros who have helped me through this process. I am fortunate to have your support in the course I created.

Yes indeed, this one is a big check mark off my career list.

@rusnivek

Closing PIO & Social Media Session at the 63rd Annual Wayne County Fire School

Presenting today at the 63rd Annual Wayne County Fire School (Ohio).

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And yes, I get to crack the awesome social media jokes on THE Ohio State University campus.

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Lots of Firefighters and Paramedics from all over.

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Many familiar faces in the audience too!

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Event organizers estimate over 100 attendees with numerous vendors on site including Metro LifeFlight, Cleveland Clinic, and MedFlight of Ohio. Helicopters!

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Me? I’m just glad to participate.

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Yep, that’s a suit.

Also, kudos to a fellow Firefighter WHFD FF Gary Klaus who was named this year’s Fire School Honorary Dean.

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Intro music (GNR’s Paradise City) playing for the afternoon session. #excited.

PIO and Social Media skillz in 3…2…1…

@rusnivek

 

Final day of training at DCHSEMA #NatlPrep

Second and last day of our training at DC’s Homeland Security Emergency Management Agency.

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Again, glad to have so many partners in public safety participating esp from the intelligence community.

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Also excited to finally make it to NOAA/NWS Headquarters! Special thanks to my old friend and PIO extraordinaire Cindy.

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Every single Emergency Management class is all about building relationships. No matter NIMS/ICS, EOC, Hazardous Weather, Intelligence, or Social Media – build your network of trusted partners in public safety.

Super glad to see so much participation during September: National Preparedness Month aka my favorite month! #NatlPrep

@rusnivek

Busy September 2016 = National Preparedness Month #NatlPrep #PrepareAthon

August was solid, but September is going to be huge because it’s NATIONAL PREPAREDNESS MONTH!!!!!

First and second week, it’ll all be planning for a gigantic upcoming all-hazards PIO/PAO Conference.

Third week will be spent teaching ICS-300 for Ohio EMA to my friends in the SW part of Ohio. And then on Friday, attending the Ohio PIO Symposium.

Fourth week, I’ll be teaching at Washington DC’s Homeland Security and Emergency Management EOC. Upon return, then presenting at the Wayne County (Ohio) Fire Chief’s Conference on PIO/Social Media.

Fifth week, I’ll be presenting on PIO and cyber at the infrastructure at the statewide infrastructure protection conference in Region-7. Who knows, if I can do it, maybe some tactical training in Alliance too. #pewpew

And ALL month long, I’ll be participating in National Preparedness month activities that you can share with your constituents. If we can better prepare our peeps, we can increase our national level of community resilience.

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Thanks to the www.ready.gov program, it is easier than ever to get involved and prepared.

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Hope to see you engaging during this important month.

“Don’t Wait. Communicate. Make Your Emergency Plan Today.”

@rusnivek