Early morning meeting with the Director of National Integration #WHSMEM #SURINDC

Early start today meeting with Doc Lumpkins who is the Director of National Integration Center for DHS/FEMA.

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Numerous points discussed w/ the group:

  • Large discussion based on NIMS typing of IT teams
  • Increasing trust with public and private partnerships
  • Clear NIMS/ICS standards for use in the EOC standardization (like ICS vs hybrid vs non-compliant)
  • Real social media use for PIOs in the JIC/JIS for actionable information
  • The broad impact of net neutrality
  • VOST as a deployable asset
  • Delivery of classes for RCPT and functional needs population
  • States who have ESFs which do not match up with standards established by DHS/FEMA (aka rogue ESFs)
  • Advanced resource typing
  • CPG and committees to help guide CPG review
  • Whole communities approach through framework
  • Private sector approach/interactions and their use of NIMS
  • Integration of planning across various levels and agencies

Doc’s team engaged our questions and honestly answered several burning issues. As the week continues, Doc informed us that more materials were going to be released from the National Integration Center and National Protection Framework shortly for review. EXCELLENT!!!

Just like at the NEMA conferences, UASI conferences, etc…I really enjoy meeting with Doc Lumpkins. He provides great insight and he is HILARIOUS!

Overall, by engaging with the core prominent Social Media in Emergency Management peeps, Doc Lumpkins and the rest of the National Integration team can continue to incorporate real and pressing issues into the new doctrine.

Thanks again for the meeting Doc!

Now my ride just arrived, a black suburban, headed for the White House!

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@rusnivek

SM as tool for intel for a few Federal programs

Great meeting this afternoon with the leadership at the Department of Homeland Security Bi0Watch program today in the DC area.

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I look forward to having more interaction for the conference calls, national conferences, and closed-door workshops showcasing the use of social media as one facet of on intelligence gathering and preparedness information dissemination.

Looking forward to seeing some of you folks later this year!

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Special mahalos to Monique for intros.

@rusnivek

Soooo, I’ll be in Washington DC next week…

A quick update on next week’s trip to Washington DC aka my official invite to the White House…
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I have been invited by The Federal Emergency Management Agency (FEMA), the Office of Science and Technology Policy (OSTP), and The National Security Council (NSC) to attend the White House Innovation for Disaster Response and Recovery Initiative on Tuesday July 29, 2014. Workshops in the morning and the event in the afternoon (Social Media, User-Centered Designs, and Predictive Analytics).
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Additionally, I’ll be taking in a few other meetings with response and preparedness agencies including DoD, DHS, and FEMA. Alphabet soup gang huh?
Am I nervous? Yep. I’m just hoping I don’t throw up on important people.
I’m totes excited.
Suit up!

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Event: White House Innovation for Disaster Response and Recovery Initiative on Tuesday July 29, 2014
This event will bring together technologists, entrepreneurs, and members of the disaster response community to showcase tools that will make a tangible impact in the lives of survivors of large-scale emergencies. The White House Innovation for Disaster Response and Recovery Initiative was first launched by the Administration in the wake of Hurricane Sandy to find the most effective ways technology can empower survivors, first responders, and local, state, tribal, territorial, and Federal government with critical information and resources.
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The made up #hashtag Safety-PIO-SM-14-001

 

14-001: The made up #hashtag
Agency: Bath Township Fire Topic(s):         Prevention and engagement
Date: Spring 2014 Platform:        Twitter

Twice a year, moving our clocks ahead/behind one hour for daylight savings time provides all of us public safety the opportunity to push an easy fire safety tip to our constituents. It’s a good time to remind folks to test their smoke alarms. That’s what BTFD FC did when they posted this message on twitter, which included the #gopushthebuttton hashtag.

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Keep in mind that Twitter’s mantra is short concise messaging limited to 140 characters. The idea behind a hashtag is to pair your tweet with other tweets out in the twittersverse. So I did a quick search for #gopushthebutton and found only one tweet from BTFD FC. With no other tweets using that hashtags, using #gopushthebutton was just wasted characters.

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If you use irrelevant or made up hashtags, all you end up doing is wasting valuable space. Long tweets do not allow your followers the room to retweet your valuable content to their followers because of 140 maximum character counts.

A more effective tweet could have read:

Test every smoke alarm & CO detector in your home today. An easy safety reminder from XXFD. More info? www.XXFD.org

 

By phrasing it this way:

1. You have more visibility by reminding your followers test both smoke and CO detectors.

2. Twitter shows your twitter handle and name with the tweet, so don’t waste space by repeating information already in plain sight.

3. Do not use a made up hashtag as it will confuse your followers. In a serious tweet, use a serious hashtag.

4. Using the word “easy” will likely get your followers to complete a task because it’s easy.

5. Or consider using a more popular hashtag. In this case, #daylightsavings or #springforward

6. Reference your website for more information on detectors. Also you are establishing your agency as a trusted source with good information. And through analytics, you can also track how many people visited your tweeted website which could assist in quantifying your social media efforts.

 

Time is valuable, so tweet good stuff.

@rusnivek

 

***To download this as a single-page printable format, click this: Safety-PIO-SM-14-001

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Structure vs Ambo – as usual, structure won #EMS

City & County of Honolulu: Ambulance accident w/ patient on 07-12-14.

Here’s the initial picture from the incident.

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Court of FAKE808SPORTS

Few things to review:

1. Good reminder to check your “Maximum height is ****” plate on your rig.
2. Law enforcement officials should really know the area, including height clearances.

3. Even if Police are leading you out, Fire/EMS should always be aware of your surroundings.

4. Social media is fast and information pertaining to your ongoing situations will always be faster than a PIO.

5. I can already see it now: “Dear Chief, I don’t know what happened…”

6. Crews should have their seatbelts on at all times while the vehicle is moving.

 

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Court of FAKE808SPORTS

Thoughts and prayers to the initial victim of the first emergency call.

I hope the leadership in Honolulu figure out the issues at hand. Emergency Service Professionals need some rest.

@rusnivek

 

Social Media Mojo in Miami County today #TRexArms

Breaking down the social media mojo this morning in Miami County, Ohio in FEMA Region-V baby!

Lots of great questions so far…

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…also a few questions about my T-Rex arms too.

After class, I’m looking forward to my detail at Tipp City Fire today.

@rusnivek

No HIPAA violation, but RN fired for posting to Instagram?

Wait a sec…

You can get fired for posting an Instagram picture even without a patient in the picture?

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Instagram post (Cort of ABCNews.com)

Apparently Katie Duke (RN) was fired from New York Presbyterian Hospital because of her Instagram post was deemed “insensitive”.

We talk a bunch about this my PIO/Social Media classes right?

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Katie Duke on Instagram

Again I ask, can you get fired from your job because of an Instagram post?

Guess so…

@rusnivek

Police monitor social media posts to protect holiday crowds

How about them apples!

If you aren’t monitoring social media…

http://www.19actionnews.com/story/25944761/police-monitor-social-media-posts-to-protect-holiday-crowds

Now do you believe me?

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@rusnivek

Teaching today at the Michigan State Police training facility

Breaking it down today at the Michigan State Police state training center.

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Glad to be a small part to help enhance a great public safety agency on PIO/Social Media.

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Also enjoying a few of the static vehicles on display here too.

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@rusnivek

Who waits for the newspaper?

C’mon, it’s 2014! Who waits for the newspaper?!!?!?!?

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Even before the newspaper is printed, the information is obsolete…like finger nails on the chalkboard old.

Try to save a few trees and check out this thing called the internets.

It’s amazing.

@rusnivek